Please do not apply for this role if you are not physically located in Europe, Africa or the Middle East. While this is a remote position, we can not consider candidates who are not based in these regions. You can find a detailed explanation in our Recruitment FAQs.

About Hotjar

The world is undergoing a radical transformation, as more and more jobs, businesses, and schools move online—and Hotjar is at the core of that transformation.
Hotjar wants to make the web a better place. Many digital experiences, whether on desktop or mobile, are not user-friendly; and a lot of websites leave people frustrated or confused. We are working hard to change that.

We’re building easy-to-use, intuitive behavior analytics software for businesses selling online, with a focus on helping website owners really understand how their users (you and me) experience their site. We want to help our customers find out what people love—or hate—about their website, so they can make the most impactful changes to it and give their users the experience they deserve.

We are a team of over 100 Hotjarians spread across 24 countries. Naturally, we’re a fully-distributed company: what better way to help others improve digital experiences than to be completely digital ourselves, all day every day? Are you ready to help us build the future?

About the role

You’ve read this far—what do you think of Hotjar´s brand?
We believe that a company’s brand is an essential part of its identity. We want to build a brand that communicates what we stand for; both our vision and our values.
We’re not there yet.

That’s where you can help. You are passionate about brand-building and design. You’re a motivated digital Designer who is passionate about creating elegant solutions to complex problems. You think in systems, and you are eager to validate your work. You love collaboration and feedback.

If that sounds like you, keep reading…

What you’ll do:

Reporting to the Brand Lead you will develop design standards, documentation, and systems alongside your team members to enhance our design practices
You will provide a remarkable service to the rest of Hotjar when they have creative needs – whether that be a new creative advert, a new hero image for our blog, a new set of illustrations to help explain our product roadmap (to name a few)
You will contribute ideas to provide outstanding (ROI-led) brand marketing campaigns that “wow” our target audience
You will help to create our brand vision and assist us in developing the visual guidelines that ensure the consistency of our brand going forward
You will oversee the creation and testing of digital assets, and where necessary iterate and improve those new designs based on user feedback and the performance of those assets
You will mentor other internal designers and external freelancers to increase the skill and competency of all designers

What we’re after:

You have a minimum of 5 years of experience designing digital experiences and systems
You have a knock-our-socks off portfolio that shows how truly experienced you are in your craft. It goes without saying that you are an expert at data-driven design with deep experience creating digital assets
You have experience advocating for, creating and nurturing design systems
You go to the core of problems and base design decisions on qualitative and quantitative data
You are creative and can come up with innovative ideas and implement them quickly
You always think MVP first, collaborate effectively with marketers and developers and have the ability to work in a fast-paced team


The compensation range for this role is €50,000 to €70,000 annually. This was established after performing market research and is aligned with our approach to compensation. We encourage all candidates to read our Recruitment FAQs to further understand our approach to compensation and how we structure our contracts. In addition to the monetary compensation, we also provide all team members with an assortment of unique and popular perks.