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Jones Knowles Ritchie
Brand Strategist
London
Full Time

LOCATION

London

SALARY

TBC

JOB ADDED

1 year ago

We are Jones Knowles Ritchie

 

We are a branding business.

We inspire people and brands to be their true selves.

We transform legacy brands, and we build the brands of the future.

We make brands distinctive across the entire consumer experience.

We look for brave characters, tenacious spirits, and unlike-minded individuals.

But that’s us. Now tell us about you…

We are currently looking for a Brand Strategist.

This is a unique role that provides a powerful bridge between the client challenge and creative solution, working with our clients to solve complex problems and unlock potential. Working alongside a Strategy Director, where you’ll be working on multiple projects and collaborating with cross-functional teams, acting as a visionary, treasure-hunter, and brand custodian.

The job is about setting the foundations that inspire bigger, bolder, braver ideas, and brands that are as distinctive as they can be, across the consumer experience.

We are looking for someone with excellent communication skills, who’s able to generate and apply insights to brands derived from client data sources, research, and trend analysis . You’ll be able to identify opportunities for brands to fill the gap between the brands current performance and future consumer behaviours and needs.

Requirements

  • Inspires big ideas and key thoughts that can unlock the charisma of a brand
  • Ensure all briefs are in line with core brand positioning
  • Demonstrates an understanding of how a brand activates across all touchpoints
  • Apply strategic tools to a brand question
  • Facilitate alongside Strategy Director workshops and creative programmes
  • Seeks out consumer insights and evaluates how brands are meeting consumer needs to identify opportunities for growth
  • Articulates the semiotics of design codes to inform better creative work
  • Evaluates a brand’s positioning within the category and wider competitive set and its relevance within culture